Consumers cannot get things wrong when buying lamps. Retailers and manufacturers are responsible for ensuring that only approved lamps are made available to purchase. The information on the packaging will gain in importance. The EU directive will make this information be uniform throughout Europe as part of consumer protection. It will provide consumers with more and more help in selecting the right lamp. “OSRAM will give consumers first-class guidance in choosing the right lamp. Since August we have been using easy-to-understand pictograms on our energy-saving lamp packages showing the light color, lifetime and which wattage should be chosen to replace which conventional incandescent lamp. After all, we want to make the changeover as easy for the consumer as possible. OSRAM is pleased that household lighting is at the heart of this new directive”, said Martin Goetzeler.
The new EU directive merely regulates retail sales. Consumers may still use light bulbs, which are already in use at their home, and must not replace those as of September 1, 2009 – even though they would save money by doing so. Energy-efficient products are more expensive to buy but they pay for themselves in most cases after only one year because of the much lower electricity costs. The new EU directive also defines new quality requirements for the benefit of consumers.
OSRAM is part of the Industry sector of Siemens and one of the two leading lighting manufacturers in the world. Sales for the OSRAM group worldwide in the year ending September 30, 2008 totaled 4.6 billion euros, 88 percent of which came from outside Germany. OSRAM is a high-tech company in the lighting industry. Over 60 percent of sales come from energy-efficient products. This global player employs more than 43,500 people worldwide, supplies customers in some 150 countries and has 46 production facilities in 17 countries.